Our mission is to delight every guest of Scramblers by impressing them with unique breakfast and lunch recipes and attentive friendly service in a clean, dynamic yet comfortable environment.

NEW INFORMATION

1. Marketing – We are excited to announce the launch of our newest, customer-facing Scramblers merchandise website! Tell your friends, family and guests to visit us at scramblersmerch.com for all of your Scramblers and City Egg apparel!  We have partnered with our uniform supplier to sell merchandise to the public.  If your guests tell you they love your shirt, your hat, our mugs or anything with a Scramblers logo, you can direct them to scramblersmerch.com.  Keep in mind, if you are ordering uniform or business material, you will still want to continue to use shopscramblers.com as this is for internal use and does not have the same mark-up as scramblersmerch.com.

RECURRING TOPICS

2. Holiday Décor – Time to decorate for the holiday season! As in years past we encourage all stores to decorate for the Christmas and winter holiday season.  Please remember the original guidelines for holiday decorations as we wish to ensure that our decorations are in good taste and display an appropriate level of tact.  Staff should plan to decorate shortly after Thanksgiving Day.  Below is a reminder of a few of the guidelines:

1. 1. Please do not gift-wrap wall art
   2. No cling-ons, ‘snow’ sprays, or markers on windows
   3. Please no multi-colored lights or multi-colored garland
   4. Recommended for use: green garland, white lights, poinsettias, ‘gold snow flakes’, and tree ornaments or bulbs

3. Holiday Season – Holiday Hours signs should be in your lobby now. Here is a brief list and synopsis on what sales volume to expect as it compares to normal sales so that you may staff appropriately. Consider this as a general reference though; it is always wise to look at your individual store sales’ trends for exceptions:
   1. First three weeks of December sales volumes begin to dip. Don’t over-staff!
   2. Christmas: The week leading up to Christmas Day (whenever the kids get out of school; probably Dec 19 or 20 this year) begins to get busy.  Each weekday is 50-75% up on a normal weekday.  Christmas Eve will be on Tuesday, Dec 24 and will feel like a busy Saturday.  We are closed Wednesday, Dec 25 Christmas Day (only day of the year) and then Thursday, December 26 will be like a busy Sunday, and the 27^th – 31^st will be the equivalent of Saturday-like sales.  We often set weekly sales records during this week.  No one-single day is like a ‘Mother’s-Day-kind-of-busy’, but each day is busier than normal, which makes for an over-all busy week.  You will want as much staff available throughout this week as possible.
   3. New Year’s Eve (Tuesday, Jan 31) – Expect busy Saturday-like sales.
   4. New Year’s Day (Wednesday, Jan 1) –Other than Thanksgiving Day, this is the only day of the year that our hours change because we open late.  Hours are 8am-3pm. Consider this day like a busy Saturday.  Business will start slow, but a strong late morning and lunch rush should be expected.
   5. Business will then stay strong through the balance of the weekend and then fall off on Monday, Jan 6.  At that point, cut staff and start cleaning!
4. Gift Card Promotion and Tracker – The ‘Buy $50, Get $10’ promotion is underway. Attached is our Promotional Alert and Sales Tracker updated weekly.    2024 Gift Card Promo Tracker
5. Gift Boxes – Our holiday gift boxes are designed to be very small, easy gifts for our guests to purchase and give to friends and family during the holiday season. Attached is the SOP for these boxes!

OPERATIONS MANUAL CHANGES

1. None.