Operations Update

Our mission is to delight every guest of Scramblers by impressing them with unique breakfast and lunch recipes and attentive friendly service in a clean, dynamic yet comfortable environment.

 

NEW INFORMATION

  1. Gift Card Promotion – It’s that time of year again! Time to sell gift cards! The ‘Buy $50, Get $10’ promotion that we run every year begins next Wednesday, November 12.  All materials have been sent out to all locations.  Attached is our Promotional Alert. Please read, educate your staff, and be ready to sell!   Scramblers Gift Card Promotion SOP
  2. Veterans Day – As we do every year, we will be offering a complementary entrée to our veterans on Tuesday, November 11. We will advertise this on social media and as our veterans to show military identification in order to redeem their free meal.  However, please ask your staff to honor the free meal even to those who may not have an ID on them.  Attached is our SOP.  Please read and educate your staff.   Scramblers Veterans Day SOP

RECURRING TOPICS

  1. Sausage Recipe – Be advised, we discovered a mix-up in the thyme spice that is currently on the GFS order guide. This is the wrong ground thyme.  The new product will be added to the order guide.  The recipe does not change, but you will notice a slight enhancement in the flavor and texture of the sausage as it was originally intended.
  2. Holiday Hours Sign – If you have not already done so, now is the time to place your Holiday Hours sign in your front lobby or in your windows.
  3. Social Media – Attached is our November social media calendar! As always, if you would like your restaurant to be featured as a part of our on-line media campaign, please contact Kelly directly!
  4. Holiday Season – The Holiday Season is upon us! Here is a brief list and synopsis on what sales volume to expect as it compares to normal sales so that you may staff appropriately. Consider this as a general reference though; it is always wise to look at your individual store sales’ trends for exceptions:

 

  1. Veterans Day (Tuesday, Nov 11) – Up 20 – 25%
  2. Day before Thanksgiving (Wednesday, Nov 26) – Up 20%
  3. Thanksgiving Day (Thursday, Nov 27) – In many locations volume is the same as a normal Thursday, but condensed to only 4 hours, as we are only open 8am-Noon.  Makes for a busy rush, so be prepared!
  4. Black Friday (Friday, Nov 28) – Very busy.  Up 75-150% from a normal Friday.  Sometimes even busier than Saturday or Sunday of that weekend.
  5. First three weeks of December sales volumes begin to dip. Don’t over-staff!
  6. Christmas: The week leading up to Christmas Day (whenever the kids get out of school; probably Dec 18 or 19 this year) begins to get busy.  Each weekday is 50-75% up on a normal weekday.  Christmas Eve will be on Wednesday, Dec 24 and will feel like a busy Saturday.  We are closed Thursday, Dec 25 Christmas Day (only day of the year) and then Friday, December 26 will be like a busy Sunday, and the 27th – 31st will be the equivalent of Saturday-like sales.  We often set weekly sales records during this week.  No one-single day is like a ‘Mother’s-Day-kind-of-busy’, but each day is busier than normal, which makes for an over-all busy week.  You will want as much staff available throughout this week as possible.
  7. New Year’s Eve (Wednesday, Dec 31) – Expect busy Saturday-like sales.
  8. New Year’s Day (Thursday, Jan 1) –Other than Thanksgiving Day, this is the only day of the year that our hours change because we open late.  Hours are 8am-3pm. Consider this day like a busy Saturday.  Business will start slow, but a strong late morning and lunch rush should be expected.
  9. Business will then stay strong through the balance of the weekend and then fall off on Monday, Jan 5.  At that point, cut staff and start cleaning!

OPERATIONS MANUAL CHANGES

  1. None.